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branding

How Internet Video Should Be Done for Brands

Published at April 13, 2009 In Category Finds Tags: 5D, branding, canon, nike, video Leave a comment

Nike’s recent site update is amazing. I believe all the video was show on a Canon 5D MkII, as well. This is definitely the way video should be handled for branding. This is one of the first times I’ve seen a site use video as a design element of the page instead of just providing a player somewhere. Nicely done.

[via @bartka]

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I am a motion designer and editor based in Minneapolis. I also manage the Minnesota After Effects User Group and organize #mochat, a weekly twitter chat for motion designers.
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